Harrods Starts Selling Fukushima Peaches
London, Sept. 7 (Jiji Press)--Harrods, a luxury department store in London, started selling peaches grown in Fukushima Prefecture, northeastern Japan, on Saturday.
A tasting event was held to introduce the deliciousness of sweet and juicy peaches.
It is the first time for Fukushima peaches to be sold in a retail store in Britain. Three peaches in a gift box sells for 80 pounds.
The sale is part of a campaign by Tokyo Electric Power Company Holdings Inc. to promote food from Fukushima, an effort to help the prefecture recover from the March 2011 earthquake, tsunami and nuclear accident.
The Fukushima Prefectural Association in London and the Japan External Trade Organization cooperated in the sale.
(2024/09/08-10:12)
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